Trisha is an adventurer and lover of life. She is passionate about nature and the energy that outdoor exploring provides. Trisha has worked in education for over 15 years and after leaving the classroom has turned her focus to at-risk youth. Using her coaching & teaching skills and desire to support at-risk youth, she guides students in cross fit workouts weekly and will introduce them to outdoor adventures. She is also a mentor to this group and has been a board member of Steve’s Club Denver since June, 2017.
Growing up in Ohio, I dreamt of a life surrounded by mountains, trees and trails of Colorado. I loved the terrain, the hiking, the skiing, the beauty… As a history major from the University of Michigan with a passion toward entrepreneurship, I found myself in Southern California, in a brief life detour, working in the electrical distribution industry. Never did the Rockies leave my mind or my heart; I knew someday I would get there.
With a little luck, a few glasses of wine and an invitation to join the rep agency of my brother in law, Tom Gordon, I packed my bags and moved to Boulder, CO in 1994. At that time, Tom and I were pioneering a few small, unknown brands: Osprey Packs, Chaco Footwear and Atlas Snowshoes, brands that dominate the outdoor industry today.
Over the years, Mtn Stuff has grown up quite a bit, and with Tom’s retirement, I found myself at the helm of an agency with a dynamic and experienced sales team.
The life I found as a rep in the outdoor industry is beyond any profession I can imagine. What struck me immediately when I started, and still does to this very day, are the people. The people with whom I work, my team, my retailers, and my vendors, have all been nothing short of wonderful. It seems as though we picked this industry because it’s what we love and love to do: play in the outdoors.
I love to find the activities that I can do with my team, my retailers and my vendors, because it brings us all together to experience nature and the outdoors in its proper place, and away from computers, registers, boxes and polybags. So I invite you to play with me; let’s ski, hike, backpack, climb, ride or run. I’ll do it all! And the best part is that we get to call it “work.”
After a false career start wearing a suit and tie, I had the opportunity to spend about 3 years traveling and climbing in weird spots around the world. I began giving a few slide shows and after a long failed climb in Asia, I returned and went to work as a Customer Service Manager at a growing outdoor company. That gig led to 10 of senior sales director positions at several notable core outdoor brands. Finally in 2011 Leta led me out of the dark and into the light of being a sales rep and I’ll never look back.
I grew up in Maine and learned to love the outdoors from my parents, who took my brother and I hiking, camping and nordic skiing often. Since high school I have worked at locally owned specialty ski and outdoor shops in Maine and Oregon, where I attended college.
After graduating college with a BA in Philosophy, I thought: “That was fun, now what do I do with a degree in philosophy?” So I continued doing what I loved, working at outdoor shops and continuing to play in the outdoors. After college I learned to climb and ski, and tackled some of the classic Cascade peaks: Hood, Adams, Sahale, St. Helens, etc.
In 2013 I followed my amazing wife to Colorado where I connected with MtnStuff. For the first two and a half years here I was in a hybrid role: I had my own accounts and territory, but also provided support and resources to the rest of the MtnStuff family. With the growth of our agency and the addition of Minna, I now focus entirely on supporting my accounts in the eastern parts of Colorado and Wyoming.
After 11 years of specialty outdoor retail experience, I’m happy to be working with one of the best agencies in the business. MtnStuff is truly a family, and it feels like home to me.
If I put my life into a novel it would a true Western adventure set in the Rocky Mountains with days of horse back and tractor riding, ending with an Idaho supper of steak and potatoes, stand-offs with the occasional ground squirrel and the rescue of stranded lambs.
Add to this a solid chapter of pure adrenaline bustin’ and good ol’ days of running on the track, wicked rapids that toss and swirl you through Westwater and the Grand Canyon, third world country travel, and rocks – lots of rocks! All of which have made the outdoor industry the perfect fit for finding what some call a job, others, living your passion that also pays your bills.
Eight years of the Goat Culture aka Backcountry.com has given me the insight to marketing strategies, inventory management, floor merchandising, and the true meaning of work hard, play hard. What better platform to ready this gal to jump onto the road with Mountain Stuff, drive through the hills, pines, cacti, and along the raging rivers to visit the buyers and staff of the many specialty stores throughout the Rockies. Those of which bring so much gear expertise, personality, and history to our industry, all the while sharing the inspiring design and stories of Osprey, Outdoor Research, Western Mountaineering, and Scott Running.
Antoine de Saint-Exupéry once said “If you want to build a ship, don’t drum up people together to collect wood and don’t assign them tasks and work, but rather teach them to long for the endless immensity of the sea.”
In the outdoor industry there is an innate “longing for the sea,” a passion for the outdoors that drives us toward success. My dad introduced me to the outdoor industry growing up, taking me skiing as soon as I could walk, bringing me into his office at Carrera, and having me shadow him when he began distributing MBT Shoes in the US.
My passion for the outdoor industry was solidified when I graduated from American University and began working as marketing and communications coordinator and executive assistant to David Ingemie at SnowSports Industries America. David showed me the importance of supporting the industry by providing market research and data analysis, connecting retailers and consumers, spreading excitement about snow sports, and hosting a successful annual SIA Snow Show. I struggled talking about skiing every day from my desk in Washington, DC, so after three great years at SIA I made the move to Denver, CO where I could get my fix of skiing, hiking, climbing, and biking.
Upon moving to Denver I began working for Mountain Trading Co. as a sales and field service representative for KÜHL Clothing, AVEX Hydration, and Theo Chocolate in Colorado, New Mexico, Texas, Arizona, Kansas, Oklahoma, and Nebraska. I had the opportunity to visit accounts in all seven states, and to meet with buyers at various outdoor shows. This experience helped me understand what tools sales reps need on the road as well as in the showroom.
I met Leta Kalfas at the SIA Shmooz and she was brimming with excitement about the brands MtnStuff represents. MtnStuff stands out from the crowd, being a progressive agency that works to support vendors through numerous channels. I sat in on a weekly MtnStuff Skype call before joining the team and soon learned their secret to success; MtnStuff operates as a family, supporting one another and working together to accomplish shared goals. I am honored to have found such a family, and look forward to adventures yet to come!